TESTIMONIALS
Brand messaging framework, logo redesign, web site and social media launch
"Mark was a key member of our team and he led the re-branding process from logo design through web site development. I also worked with Mark at HealthSpring, where we successfully built a strong Medicare Advantage business that was eventually purchased by Cigna. Mark brings strong strategic thinking to the table, combined with the ability to carry it through in execution. He's a great a partner and I highly recommend him to those looking for branding and marketing experience that's focused on building the business and delivering a memorable customer experience."
- Mark Tulloch, President & CEO
Company culture, team member engagement
"We brought Mark on to to assist with our work to better define and reinvigorate our team vision and culture following an acquisition. He helped us define and initiate a process to address areas of opportunity, and worked collaboratively with the team to articulate our core values and engage our employees across the organization."
- John Wilson, CEO
Re-Branding
"We were fortunate to have Mark join us a member of our non profit board. But well before this, Mark volunteered his time and talent to help us determine if we needed to consider re-branding to better reflect our mission and the services we provide to Tennessee families. We had long struggled with our name and brand, and Mark helped us navigate a world that was unfamiliar to us. He led us through a process that included internal brain-storming, team member engagement and external feedback, and helped us determine that a rebrand was an appropriate next step. Mark is thoughtful in his approach and committed to helping a brand reach its full potential, and this journey has been well worth it with his help. I enjoyed the work and I recommend Mark to others who might need expertise in brand strategy development."
- Kristen Davis, LAPSW, President & CEO
Marketing Plan, Product Promotion
"I've known Mark since our days at HealthSpring, and appreciate and leverage his brand experience and willingness to help build the business in a thoughtful and effective way. Mark's a good person to have in your marketing corner, and I recommend him 100%."
- Tim Houston, COO